Key Topics:

• Strategies for shifting toward a global approach through understanding international markets and their needs.
• Unlocking opportunities across the global map.
• A roadmap to address challenges and maximize the added value of local products.
• Integrating local growth with international expansion.

  Suggested speakers:

  • Hesham Radwan - General Manager, Danone Egypt
  • Cem Tarık Yüksel, Unilever Regional General Manager, North Africa, Levant and Iraq.
  • Mr. Tarek Kamel - Chairman and Managing Director of Nestlé Egypt. 

This talk will discuss the mechanisms for building a business model capable of achieving a global reach. We will also answer the question: "How can business leaders establish a clear vision and mission that makes their strategies for global transformation more stable and resilient?"

Key Topics:

• Mechanisms for Obtaining Low-Cost Financing.
• Key Catalysts to accelerate global expansion.
• Challenges facing business owners in obtaining funding.

Overview:
This discussion will tackle essential questions that occupy the minds of business owners, including:

• What are the legal mechanisms for building a business model with a clear vision for global expansion?
• How can we design a resilient strategy for financial management?
• What are the ways to double growth rates and achieve a sustainable financial valuation?
  Speaker:
• Mr. Haytham Torkey, CEO and Managing Partner at United Accountants – Member of Nexia International

Key Topics:

• Mechanisms for sustaining growth and achieving long-term presence in global markets.
• Identifying the core requirements essential for ensuring international positioning.
• Showcasing the challenges business owners faced and how they turned them into opportunities that supported their growth journey.

Key Topics:

• The Role of E-commerce and digital networks in supporting entry into new markets.
• Leveraging AI and AI and Big Data Analytics to understand global customer behavior.
• Digital supply chain management systems as a tool for facing expansion challenges.
• Digital marketing strategies for reaching customers from diverse cultures.
• Utilizing cost-efficient digital platforms as effective channels for global growth.
• Innovation in digital solutions: The use of Augmented Reality, the Metaverse, and the Internet of Things.

Key Topics:

• Mechanisms for building a strong brand reputation and the importance of monitoring reputation management indicators in the Digital era.
• Reputation management across both the digital space and real-world interactions.
• The role of rapid response in preventing crises and minimizing their impact.
• How a positive Digital reputation strengthens a brand’s global standing
• Leveraging a strong reputation as a competitive advantage for sustaining growth in international markets.

Suggested speakers:

• Eng Hossam Saleh- Chief Business Officer, United Media Service & Chair of digital transformation committee for sustainable development in the Arab League
• Ramy Khodeir - Marketing Professor at MIU and Consultant.
• Rowaidah Bibers is the Founder and CEO of The PROs.
• Dina El Sewefy - Founder & Chief Executive Officer of MOUNT PR.
• Hamed Shamma - Professor of Marketing & BP Endowed Chair at American University in Cairo.
• Mohamed Fahmy – Founder & Managing Partner, iVolution

Moderator: Dr. Ahmed Sobhy Hamidou - Dean of the Swiss School of Management in Egypt