Speaker:

• Bassel Rahmy, CEO of the Micro, Small, and Medium Enterprise Development Agency (MSMEDA).

Key Topics:

• Overview of Egypt’s export and import map and recent trade trends.
• High-potential sectors offering growth opportunities for private sector expansion abroad.
• Essential export regulations and foreign trade policies businesses should understand.
• Key international markets with strong potential for Egyptian exports

Speaker:

• Eng. Essam El- Naggar, Chairman of the General Organization for Export and Import Control

Key Topics:

• Strategies for shifting toward a global approach through understanding international markets and their needs.
• Unlocking opportunities across the global map.
• A roadmap to address challenges and maximize the added value of local products.
• Integrating local growth with international expansion.

  Suggested speakers:

  • Mr. Tarek Kamel - Chairman and Managing Director of Nestlé Egypt.
  • Karim Khedr, Chairman and CEO of PepsiCo Egypt.
  • Hesham Radwan - General Manager, Danone Egypt
  • Cem Tarık Yüksel, Unilever Regional General Manager, North Africa, Levant and Iraq.
  • Alaa Fathi - General Manager, Manfoods, McDonald’s Egypt.
  • Moderator: Ms. Rana Arafa - Tv presenter

This talk will discuss the mechanisms for building a business model capable of achieving a global reach. We will also answer the question: "How can business leaders establish a clear vision and mission that makes their strategies for global transformation more stable and resilient?"

Key Topics:

• Mechanisms for Obtaining Low-Cost Financing.
• Key Catalysts to accelerate global expansion.
• Challenges facing business owners in obtaining funding.

Speakers.

• Representative from National Bank of Egypt.
• Representative from ADIB - Abu Dhabi Islamic Bank.
• Representative from GIZ.

Overview:
This discussion will tackle essential questions that occupy the minds of business owners, including:

• What are the legal mechanisms for building a business model with a clear vision for global expansion?
• How can we design a resilient strategy for financial management?
• What are the ways to double growth rates and achieve a sustainable financial valuation?
  Speaker:
• Mr. Haytham Torkey, CEO and Managing Partner at United Accountants – Member of Nexia International

Key Topics:

• Mechanisms for sustaining growth and achieving long-term presence in global markets.
• Identifying the core requirements essential for ensuring international positioning.
• Showcasing the challenges business owners faced and how they turned them into opportunities that supported their growth journey.

Speaker:

• Khaled El-Anany – CEO of Dakahlia Group.
• Mohamed Nour, Chairman & CEO - Benefit Company for Healthy Beverage.
• Moderator: Ahmed Sobhy Hamidou - Dean of the Swiss School of Management in Egypt

Key Topics:

• Mechanisms for building a strong brand reputation and the importance of monitoring reputation management indicators in the Digital era.
• Reputation management across both the digital space and real-world interactions.
• The role of rapid response in preventing crises and minimizing their impact.
• How a positive Digital reputation strengthens a brand’s global standing
• Leveraging a strong reputation as a competitive advantage for sustaining growth in international markets.

Suggested speakers:

• Eng Hossam Saleh- Chief Business Officer, United Media Service & Chair of digital transformation committee for sustainable development in the Arab League
• Dr. Ramy Khodeir - Marketing Professor at MIU and Consultant.
• Ms. Rowaidah Bibers, Founder and CEO of The PROs.
• Ms. Dina El Sewefy - Founder & Chief Executive Officer of MOUNT PR.
• Dr.Mohamed Fahmy – Founder & Managing Partner, iVolution
• Moderator: Hamed Shamma - Professor of Marketing & BP Endowed Chair at American University in Cairo.

Expert Talk: HR as a Driver of Expansion and Growth: Within to New Markets

Key Topics:

• Diagnosing readiness: Is your organization expansion-ready?
• HR’s contribution to structural and governance redesign.
• Measuring expansion ROI through HR metrics.

Speaker:

Dr. Ahmed El Sayed, The Master HR/Business Consultant and CEO of EgyCham & Ahmed Elsayed & Partners and Seevez